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Magic Novelty is a third generation family business, founded in 1940 by Herman Neuburger and his wife, Tony. Over the past 57 years, the company has grown from two employees to over 100 employees, from a small loft to a 40,000 square foot facility, and from a local New York company to an internationally-renown firm. Quality, dependability, price, and honesty continue to be our pledge.

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Magic Novelty offers a full range of services:

  • manufactures and imports over 10,000 items in base metals, gold filled, Sterling Silver and 14 Karat

  • provides production and sourcing of finished promotional items

  • custom-designs tooling parts in our own tool shop

  • produces custom stampings and wire forms to specs

  • maintains an in-house electroplating facility.

Doing business with Magic Novelty:

  • minimum initial order of $250

  • Visa, Mastercard and American Express are accepted

check out our On-Line Catalog for details on payment, ordering, and new account terms or fill out our Contact Us Form to order a printed catalog.

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308 Dyckman St.
New York, NY 10034-5391
Phone: 212/304-2777
Fax: 212/567-2809
E-mail:sales@magicnovelty.com